SoftSwiss announced the start of its new betting project, which will run on the Sportsbook Platform. The new client is Betjungle Sportsbook, the project of Betjungle Casino. This will be the very first SoftSwiss Sportsbook client launching onto the Indian market and introducing a specialized Sportsbook Premium Cricket package to its audience. Officially launched on the 24th of March, the Betjungle sports betting project is now ready to provide its players access to more than 10,000 live events.
Furthermore, by launching just ahead of the Indian Premier League, which commenced on the 9th of April, the brand new Betjungle Sportsbook solution is already enabling its players with an immersive betting experience by giving an opportunity to place bets on 30 various events with 100 diverse outcomes.
Running on another SoftSwiss solution – Online Casino Platform, Betjungle Casino will allow its users to benefit from a seamless and non-disruptive experience with both casino and sports betting. An extremely smooth switch between Betjungle Sportsbook and Casino websites is guarantying its players a high-end, user-friendly and secure experience.
Alexander Kamenetskyi, Product Owner of SoftSwiss Sportsbook noted: “We’re thrilled to be launching our services for the new Indian market and doing it together with such an innovative casino brand like Betjungle! By broadening our geographical presence we’re also extending our offering – enabling a Premium Cricket option for one of the most engaged cricket fans in the world. The Indian market has proven itself to be highly committed to sports as a whole and sports betting is an integral part of the overall experience. We’re excited to be opening this new chapter for Sportsbook with our partners Betjungle and are hoping for a very fruitful collaboration!”
The Betjungle team commented this new partnership: “Our team would like to thank the SoftSwiss Sportsbook for allowing us to be the first sports betting website providing its service to the Indian region. We are full of joy to be working with a team that is so innovative, attentive to detail, and caring about its clients. We are 100% sure that SoftSwiss Sportsbook will be able to provide even more opportunities for growth for current and future SoftSwiss clients and will drive the company forward”.
SoftSwiss Sportsbook Platform was launched in December 2020 and was gaining momentum ever since then by signing 5 new clients in Q1 of 2021. Sportsbook is also increasingly working on product development by recently announcing the launch of American league in-play live bets functionality with loads more to come within the next months. The solution provides an easily customised mobile-first user experience, which in its turn will increase platform usability. Furthermore, Sportsbook by SoftSwiss takes advantage of odds feeds and managed trading services by the globally recognized leader Betradar.