The number of brands using the Game Aggregator continues to grow steadily. In Q1 2025, the client base increased by 25% year-over-year, reaching a total of 1,311 iGaming brands – a testament to the platform’s expanding influence and trusted technology.
According to the SOFTSWISS iGaming Trends 2025 Report, success in iGaming is no longer defined solely by how many players a casino attracts – it increasingly depends on how effectively those players are engaged, retained, and activated. This insight has driven a strategic focus on improving engagement tools, particularly the Tournament Tool within the Game Aggregator, with the goal of automating key features to simplify and accelerate operations for online casino teams.
The Tournament Tool now features the Recurrence Option, making it quicker and easier to set up repeating tournaments. Operators can now schedule them by defining either the number of repetitions or an end date – reducing manual setup and ensuring steady player engagement over time.
Prize distribution is now easier and faster. With the latest update, operators using API v2 can automatically pay out all prize types, including cash, free spins, bonuses, or any combination of these. This streamlines the reward process and ensures players receive their winnings without delay.
Custom tags make tournament segmentation more effective. Operators can now include or exclude specific player groups based on tailored criteria, enabling more targeted, personalised campaigns that drive deeper player engagement.