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SOFTSWISS Presents LatAm Growth Strategy at SBC Summit Rio 2026

SOFTSWISS will attend SBC Summit Rio 2026, taking place 3–5 March 2026 at Riocentro, Rio de Janeiro. One of the most anticipated events in Latin America’s iGaming calendar, the summit will bring together industry leaders to reflect on the first year of Brazil’s regulated betting market and explore the next stage of growth across Latin America.

SOFTSWISS will highlight its progress in Brazil following the launch of the regulated framework. In 2025, the company signed more than 30 commercial agreements with operators targeting the country, which highlights strong demand for compliant and market-ready technology solutions. Among SOFTSWISS partners are well-known brands such as Betnacional and Estrelabet, alongside other operators expanding their presence in Brazil.

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We are proud of the progress achieved in Brazil during its first year of regulation and of the trust operators place in our fully compliant, market-ready solutions. While the iGaming landscape continues to evolve across Latin America, our focus remains consistent: supporting sustainable growth in Brazil and expanding our expertise into Mexico, Peru, and more. SBC Summit Rio is where the region’s most important business conversations happen, and we look forward to continuing them there.

As Latin America approaches a major football cycle, sports betting is expected to be one of the key themes at the summit. Discussions will focus on how major football events, including the FIFA tournament period, influence player behaviour, retention, and the technology requirements of operators working within regulated environments.

In line with this focus, SOFTSWISS has recently released its Sportsbook KPIs guide, a practical framework designed to help operators manage sportsbook performance day to day and build a clearer understanding of what drives profitability and long-term player value in a more competitive market.

As part of the conference agenda, Carla Dualib, Business Development Manager (Latin America) at SOFTSWISS, will speak at the panel discussion “2026 World Cup: First Kick in a Newly Regulated Market” on 4 March, 16:40–17:20. During the session, she will share insights on how operators can turn peak tournament activity into sustainable long-term growth by investing in scalable infrastructure, compliance-ready product design, and retention-focused player engagement strategies.

SOFTSWISS representatives will be available for meetings at Networking Lounge: A450.

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