Sportsbook Software

Discover the SOFTSWISS Sportsbook, a robust sports betting software platform for those who plan to start or expand their online betting business.

Designed with flexibility and innovation at its core, it’s the perfect match for both veteran and aspiring bookmakers, with a focus on enhancing the player experience to support your business’s growth.

Ideal for any iGaming operation, the SOFTSWISS Sportsbook is compatible with online casinos, poker rooms, and more. We offer a range of launch and integration scenarios, ensuring a bespoke solution that aligns with your current platform and specific business goals.

Stand out with the Sportsbook’s unique gamification tools, including exclusive bonuses and jackpots. The business-centric sportsbook software also features an all-inclusive operational suite with an intuitive CMS for quick website updates and a powerful back office for efficient management.

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Expertise

SOFTSWISS Sportsbook launched in 2020

Innovation

Powered by the Go programming languages

Security

Managed trading services, risk-management tools, and data science applications

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Sportsbook Platform Features

Learn more about the Sportsbook software’s functionality

Platform-independent

Seamlessly integrate sports betting into your online casino, poker, fantasy sports, or preferred software environment

Sports Betting Bonuses

Get timeless (Freebets, Cashback, and Comboboosts) and unique (Freebet Booster, Hunting Bonus and Tournament, Lootbox Bonus) bonuses

Full Customisation

Benefit from the user-friendly CMS for effortless SEO, quick localisation, live chats, and more, with minimal to zero developer support

Sports Events, Markets, And Odds

Access 2,000+ unique markets, 100,000+ live events, 200+ sports, including esports and premium cricket

Pre-Match And Live In-Play Betting

Offer your bettors a full spectrum of betting opportunities with the pre-match and live bets available

Player Engagement

Utilise live streams, GEO-targeted event recommendations, and personalised player notifications to deepen local audience involvement

Unified Wallet System

Offer a frictionless experience with seamless wallet integration, allowing players to use the same balance across casino and sports betting platforms

Crypto-Ready

Accept and handle bets in crypto through the industry’s leading crypto processor

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Built-in Jackpots

Create your custom jackpot campaigns, leveraging deep player segmentation and jackpot templates

Client-Driven Product Updates

We listen to our clients to deliver sports betting software that meets their evolving needs

24/7 Support

Dedicated assistance in tech, anti-fraud, risk management, GDPR, and responsible gambling

GLI-33 Certified

Sticking to the best industry practices in security, fairness, and player protection

ISO 27001 Compliant

We adhere to ISO 27001 standards, focusing on asset and Sportsbook data security. Follow basic security practices for safety

Quick Guide: Understanding Online Sportsbooks

In just less than 2 minutes, explore the core components of online sports betting platforms. Discover the crucial tools that propel online bookies and bookmaking operations.

Sportsbook Essentials

Facts and Figures

Launch your sports betting business with SOFTSWISS and tap into unparalleled sports and market coverage.
2,000+ Target Markets Served
200+ Sports Offered
(Esports Included)
100,000+ Live Events Featured
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Awards and Accolades
Best Sports Betting Provider in the Baltics BSG Awards 2023
Rising Star in Sports Betting SBC Awards Latinoamérica 2022
Shortlisted Sportbetting Provider of the Year SiGMA Balkans & CIS

Sportsbook Software Advantages

The SOFTSWISS Sportsbook software is a winning combination of essential tools and innovative player engagement strategies. With solid risk management, dedicated client support, and transparent operations, the Sportsbook is tailored to empower operators to excel in diverse markets.

Flexibility and Customisation

The Content Management System (CMS) is the backbone of any sports betting website, putting operational control directly into the bookmaker’s hands. Without the need for developer involvement, teams can effortlessly adapt the site, adjust content, and optimise for SEO – all from one intuitive, powerful hub.

  • Customisable UI
  • Live chats
  • Personalised profiles
  • SEO optimisation
  • Custom frontend support

Gamification

The Sportsbook offers a collection of market-exclusive tools tailored to elevate player engagement and boost business margins. The unique bonuses and customised jackpots allow operators to craft a distinctive brand identity that resonates with players and stands out in the market.

  • Hunting Bonus
  • Hunting Tournaments
  • Lootbox Bonuses
  • Freebet Booster
  • Tailored Jackpots

Risk management

Prioritising both business and player safety, our experienced risk management and anti-fraud teams offer 24/7 support. This ensures SOFTSWISS partners have peace of mind, knowing their business and players are protected at all times.

We collaborate with top industry suppliers like Betradar and Oddin.gg, ensuring reliable sports and esports odds, Managed Trading Services (MTS) for your business needs.

  • Suspicious activity checks
  • Responsible gambling
  • GDPR compliance
  • Bonus abuse
  • Anti-fraud
  • Player activity monitoring

White Label Sportsbook

Choose the SOFTSWISS White Label Sportsbook solution for swift market entry. It’s a fully prepared platform – technically, economically (with ready payment processing), and legally (operation under the SOFTSWISS White Label licence). Save time and resources, bypassing infrastructure setup, and focus solely on business operations and marketing.

  • White Label sports betting platform
  • Integrated payment processing
  • International gambling licence coverage
  • Integration with Affilka or affiliate management system of choice

Sports Betting Odds Providers

The SOFTSWISS Sportsbook partners with top-tier sports and esports bets providers in the industry.

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Betradar

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Oddin

Frequently asked questions

What is a sportsbook platform?

Basically, a sports betting platform is an online hub where users can place bets on sports events. It represents more than just a mere website – it is an intricate software ecosystem for online sports betting management.

For players, it offers diverse betting options across multiple sports. With an intuitive interface, bettors access odds, place bets, and track live updates. What’s more, these software systems usually offer live events for betting and provide statistical insights to aid betting decisions.

Regulated by gambling authorities, these sports betting platforms ensure fair play, manage wagers and calculate payouts. Operating within legal frameworks, sportsbooks aim to create a secure environment for users to engage in sports betting, combining convenience with real-time information for an immersive betting experience.

What is a sportsbook software?

A sportsbook software is a digital system that powers online betting platforms, managing bet placement, odds calculation, and payouts. It provides:

  • A user interface for browsing sports
  • Viewing odds
  • Placing bets on various events across multiple sports

This software often includes live updates, secure payment gateways, and risk management tools to ensure fair play and regulatory compliance. It's designed to streamline the betting process, offering users an interactive experience while maintaining the integrity and reliability of sports betting business operations.

Which are the must-haves in the best sportsbook platform?

A top-tier sports betting software integrates essential features like diverse sports coverage, competitive odds, and user-friendly interfaces. Live betting, real-time updates, and in-depth statistics enhance the player experience.

As for cybersecurity, reliable payment gateways, strict data encryption, and robust playersupport play a pivotal role in ensuring trust and safety. Practical risk management tools, responsible gambling features, and adherence to regulatory standards establish credibility.

Customisable settings, mobile compatibility, and intuitive navigation are three pillars of an impeccable user experience in online betting.

Which licences does the Sportsbook operate under?

To run a sports betting business within the legal framework of the iGaming markets, holding licences and local certifications is a must.

Different licences allow operations in a country's national environment or regulated internationally. It will depend on the needs and intentions of each operator and which licence they will hold to offer their services.

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Sportsbook Solutions

Select the ideal integration option to launch your sports betting business with SOFTSWISS.

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White Label Sportsbook Solution

The White Label sportsbook platform caters to both startup ventures and standalone businesses. Enjoy a fully prepared business package, complete with a White Label licence, integrated payment systems, technical and risk management support, a personal account manager, and a platform, allowing you to prioritise player outreach, engagement, and operations.

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Sportsbook Integration

If you already run an iGaming business, whether it's an online casino, poker room, or other, we provide four integration options for adding the Sportsbook. Integration can be done via the Sportsbook (API and iFrame) or through the Game Aggregator (API and iFrame), both with full support from the SOFTSWISS Team.

Learn more about sports betting

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